Privacy notice

A quieter kind of website.

Optional analytics, only if you allow it. No visitor accounts, advertising pixels or session recordings.

Last updated: November 10, 2026. Operator: Ing Technologies LLC, publishing as Skin & Onward.

Your analytics choice

This is a static information website with no newsletter, account system, checkout or contact form. Fonts and artwork are served with the website. Advertising pixels and affiliate tracking links are not installed.

Optional analytics is off until you choose “Allow analytics.” Choosing “Keep off” does not restrict any guide. Use Analytics choices in any page’s footer to change your decision. We respect Global Privacy Control and Do Not Track signals by keeping analytics off.

What optional analytics measures

We use PostHog’s US-hosted service to count page and guide views, selected link clicks, approximate reading depth and whether a page stays visible for 30 seconds. Events include the public page path, coarse browser/device/operating-system categories, and a limited traffic-source or campaign category. We do not send arbitrary URL query strings, search terms, form contents, email messages or names.

There are no session recordings, screenshots, heatmaps, advertising profiles or cross-site identity links. Source-link clicks indicate interest, not purchases or affiliate commissions. Analytics totals exclude people who decline, use privacy signals, or block the requests.

Browser storage and session IDs

No analytics cookies are set. After you make a choice, local storage remembers that decision for 180 days. If you allow analytics, session storage holds a random, pseudonymous visit ID and limited source categories. It expires after 30 minutes without a tracked event or when the tab’s session storage is cleared. The ID is not linked to an account and is not intended to recognize you across visits. Closing a tab normally clears session storage, although browser restore features may restore it.

Turning analytics off clears the stored visit information and stops new analytics events. It does not delete events already sent. If browser storage is unavailable, your choice may apply only to the current page; the website continues to work.

Processing and retention

Analytics events go to PostHog in the United States. Our event payload replaces the IP field with a fixed, non-identifying value and disables location enrichment. Like any online service, PostHog must still process network request information to receive and secure a connection. We do not promise that infrastructure request logs are anonymous.

PostHog retains analytics according to the project’s applicable retention settings and service plan. We have not configured a shorter custom retention window. Its privacy policy (opens in a new tab) explains its processing practices. Contact us with a privacy or deletion question; because visit IDs are not linked to your identity, we may not be able to locate your events from your email address alone.

Hosting and request logs

This site is hosted on Amazon Web Services (AWS Amplify). Serving and securing a website involves processing technical request information, which may include your IP address, browser information, requested URL, response status and request time. Hosting access logs can be used to investigate errors, security issues and delivery problems.

AWS states that Amplify retains application access logs until the hosted app is deleted. A two-week limit applies to each log-retrieval request, not to the total retention period. See AWS’s access-log documentation (opens in a new tab). Do not put credentials or sensitive personal information in a website URL.

If you email us

Our business inbox is provided by Zoho Mail. If you choose to email us, your email address, any name you supply, and your message are processed to answer your request, investigate a correction or maintain relevant business records. Email is not an anonymous contact method. Please avoid sending sensitive personal information.

We keep correspondence for as long as needed for those purposes, including resolving the matter and meeting applicable recordkeeping obligations. You can email hello@skinandshadeguide.com with privacy questions or a request to delete correspondence; we will review the request and explain any information we need to retain. Zoho describes its service practices in its privacy policy (opens in a new tab).

External websites and commercial links

Source links lead to other organizations’ websites, which have their own privacy practices. Our current source links have no affiliate tracking added by us. We do not sell personal information or use it for targeted advertising. Our affiliate disclosure describes our current commercial-link status.

Changes and contact

If we change analytics or introduce forms or commission-bearing links, we will update the relevant notices. For questions about this notice, contact Ing Technologies LLC at hello@skinandshadeguide.com.